Abstract: Abstract: The external contribution of bee pollination to crop production has been widely recognized and an effective way to internalize external benefits.is to launch subsidy policy. In order to promote the development of bee industry mechanization to increase crop pollination and increase yield, The beekeeping vehicle was included in the list of agricultural machinery purchasing subsidy since the year of 2013. Main apiculture provinces such as Shandong, Sichuan and Hubei launched implementation details for subsidies and loan. However, the rapid popularization of beekeeping vehicle did not appear as it was expected. The author conducted an in-depth analysis of the expected result, theory and basis for the implementation of subsidy policy. Cases survey data of beekeeping vehicle users and data of fixed observation points of the economic research group of beekeeping industry was adopted for cost-benefit analysis on purchasing will of beekeeper. Then, the replacement of labor force, and the matching between beekeeping mode and beekeeping vehicle function design was analyzed in this paper. The result showed that beekeeper has to face the problem of heavy economic burden in a short time, more safety adventure, higher labor intensity and more complicated colony management work though the beekeeper purchasing beekeeping vehicle, according to the current production scale of 150-200 colonies and 4-10 migrating times in a year. The subsidy policy had been launched for 5 years, but no significant increasing of utilization was appeared. The key problem was as following: The function of beekeeping vehicle on sale doesn't meet the demand of apiculture production mode. The design of beekeeping vehicle should target at time and labor saving. It should focus on research and development of beekeeping equipment and vehicle equipment for feeding, comb check, honey extraction, royal jelly extraction, and bee clearance from comb, so as to raise the scale and profit of beekeeping. Meanwhile, to continue implementation of subsidizing beekeeping vehicle were recommended, and subsidized rate could be about 30% of the purchasing cost.